CAAM2011_logo_500x500

Digital & Interactive Media Manager

CENTER FOR ASIAN AMERICAN MEDIA
SAN FRANCISCO CA
JULY 2010-NOV 2011

Developed strategies for new media and social network marketing. Produced and developed video content for organization’s blog, YouTube channel and social networks (Facebook, Twitter). Wrote original copy for blog entries and social media blasts. Acted as an internal technical consultant to other departments for new media and social network needs. Participated in mobile app and game development. Provided recommendations for on-line best practices based on web analytics.

laapff

Web Producer

LOS ANGELES ASIAN PACIFIC FILM FESTIVAL
LOS ANGELES CA
MAR 2010-MAY 2010

Designed, developed and built the official 2010 Los Angeles Asian Pacific Film Festival website. Created custom styled templates and programmed specially made functions with WordPress. Trained film festival staff on original content creation and site maintenance. Researched and recommended compatible on-line ticket vendors for the festival’s ticketing needs.

jackass-world

Web Coordinator

JACKASSWORLD.COM
HOLLYWOOD, CA
FEB 2009-OCT 2009

Managed the encoding and publishing of video assets. Published daily new content to jackassworld.com and social networks (facebook, twitter, myspace). Tracked approvals and deliveries. WordPress and proprietary CMS development. Weekly email newsletter production. Jackassworld Pranks game development and testing.

Walt-Disney-Studios-Home-Entertainment

Web Producer

WALT DISNEY STUDIO HOME ENTERTAINMENT
BURBANK, CA
JAN 2008-JULY 2008

Produced sites such as HannahMontanaDVD.com, Wall-E.com and TiggerandPoohDVD.com. Designed site plans and managed production of DVD/Blu-ray promotional sites as well as on-line games. Negotiated statements of work and budgets with out sourced agencies. Closely followed Disney’s strict brand and legal requirements. Coordinated website production with Disney Brand Teams and the Disney Interactive Media Group.

MTV-iggy

Broadband Producer

MTV WORLD (MTV IGGY)
NEW YORK, NY
JULY 2006-APRIL 2007

Closely worked with MTV World’s Senior Vice President to create business plans and strategies using new media technology. Organized and managed MTV World’s on-line department to produce daily video content for on-line video players. Created work flows and on-line programming strategies. Managed the launch and continued development of the MTV World on-line video player.

mtv_logo

Associate Producer

MTV.COM
NEW YORK, NY
FEB 2003-JULY 2006

Managed MTV’s shows’ websites (Pimp My Ride, Laguna Beach, Punk’d) with new weekly episode content. Produced, programmed, shot and edited original MTV.com on-line video content. Created photo galleries and wrote editorial captions. Optimized and cropped web graphics and thumbnails. Wrote episode summaries and on-air throw copy. Maintained websites through MTV’s content management system – UMA.